About us

Enter the world of Maison Scentique - where scent shapes identity and transforms the everyday.


Maison Scentique is a home fragrance and niche perfume house founded in 2018 in Sofia by Svetoslav Rusev and Georgi Ananiev.

Created from a deep passion for the art of scent, the brand began with a clear vision to transform everyday spaces into sensory sanctuaries through refined, high-quality fragrance compositions.

What started as a pursuit of atmosphere has gradually evolved into a complete olfactory universe, where each creation is guided by balance, intention, and respect for raw materials.

From the very beginning, Maison Scentique has remained an independent house, with a strong focus on craftsmanship and full control over every stage of product development. From the initial concept and fragrance composition to production, packaging, and final presentation, every detail is carefully considered to meet the brand’s exacting standards. From the very beginning until today, these processes have been carried out within our production facility in Sofia.

Our journey into perfumery began long before our official launch. The first compositions date back to 2016 and continue to shape our identity today.

This foundation has defined a distinctive creative approach - one that often begins with a single key ingredient, around which the entire fragrance is constructed.

While the majority of our formulations are developed in-house, we also collaborate with some of the most established names and laboratories in the world of perfumery. This balance between independence and collaboration allows us to continuously refine our work without compromising our identity.

Our home fragrance creations - including reed diffusers and candles made from 100% natural soy wax - are developed with a focus on sustainability, performance, and elegance. Each product is the result of years of development and extensive testing for projection, longevity, and stability.

In 2024, Maison Scentique introduced its first collection of niche perfumes - a natural extension of the brand’s philosophy into a more personal and intimate dimension. Developed over more than eighteen months, these fragrances draw inspiration from travels, memories, and moments with a strong personal emotional imprint.

Today, Maison Scentique is dedicated to those who seek more than fragrance - those who value and appreciate artistry, identity, and emotion in every detail of their lives and surroundings.